Are you a sheep or a shepherd?
Fast fashion has always taken the world by storm. We are human after all; always drawn towards the lower price. However, fashion is a way for us to express ourselves everyday. Who wants to look like everyone else does? We are all individuals with our own unique personalities, and should dress to showcase this. Independent fashion brands are the perfect outlet for everyday expression on how you feel.
Independent fashion brands allow for new and different fashion pieces to be added to your wardrobe from designers who are just as unique as you. The inspiration behind each design is meaningful to the designer, and you can confidently wear the garment knowing that it was made with pure creativity and not to follow a norm or trend. These fashion designers are artists, not looking to follow any rules but be the shepherds of the fashion industry. Here are 10 of the best independent fashion brands to buy now to stand out this next fashion season.
Acurrator is an independent fashion brand for women’s wear and accessories. Acurrator is best described as “Fashion Week aesthetic at high street prices”. All of their clothes are geometric inspired by minimalism and origami. Their pieces can easily be transformed from day to night with a quick shoe change from heel to flat. They design for that hard working woman, because they know what she needs and wants. Acurrator is also an ethical company donating 10% of profits to “Women for Women” non profit organisation. They are working hard to make sustainable and independent fashion a new normal.
One of my favourite natural beauty brands! Cut.Le.Crap gathers all of their ingredients from natural sources.
In every cosmetic product and face cream there are toxic chemicals that are seeping into our pores and skin. This is what is creating breakouts and skin that is too oily or too dry. It also effects our health internally. Even thought the chemicals are not being ingested they are being put onto your skin, which is the biggest organ you have. So of course this is going to effect how healthy your skin really is. Skin care brands we use all the time, from Boots or Super drug, make skin glow at the time we use them, but by a week later the spots are back and our skin is actually more unhealthy than it was in the first place.
Cut.Le.Crap works to be the best sustainable and ethical beauty brand. They even list every single ingredient they use in their formulas so that we know exactly what is going on and in our bodies.
“You will not find anything nasty from cut.le.crap”.
NAE or (No Animal Exploitation) is a footwear brand based in Portugal that uses vegan leather and materials. Nae is working to make everyone aware of the impact on the environment fast fashion has, and why it is important to shop independent and sustainable. They have a large variety of shoes to choose from. Whether you are looking for heels or trainers Nae has exactly what you are looking for.
We have had a few lovely sunny days in London which has made me want to bring out my favourite spring/summer clothes and start shopping for new swimsuits. The independent brand Afina London has found the perfect style in between cute and sexy. Afina strives to use the best materials with a very specific attention to detail in order to have you feeling your best in all of their swimwear. All of their clothes feature bright colours, prints and they even have a bridal line for that perfect honey moon getaway. Afina is also an ethical brand supporting local, skilled, female seamstresses based in England.
The classic design of Opes Robur jewellery is the type of rings, necklaces and earrings you will want to be wearing everyday. They will match every outfit and you’ll want to add more to your collection that will never stop growing. They focus on industrial and statement jewellery that has been hand crafted to continuously add to your collection. This independent brand with its unique designs doesn’t need a campaign with themarketingheaven.com because many celebrities and public figures choose to wear this jewellery anyway.
This independent fashion brand specialises in lingerie that empowers women to look and feel their best. Women have the power to make so much change in the world and it’s even better when we feel our best to do it. It lifts self-esteem and helps to empower women to realise their self worth. Katherine Hamilton also supports larger cup sizes from 26D-38HH!
Saltpetre focuses on simplicity in their clothing. Minimalism and a simple way of life is their inspiration. This sustainable independent brand makes work-ready clothing that is comfortable and stylish. “The team is an agile collective of creators – artists, designers, storytellers, scientists, engineers & strategists – from around the globe”. This makes for clothes with a lot of inspiration behind each design. You can wear Saltpetre confidently, knowing that each garment was uniquely created with perfect simplicity at heart.
Caboclo started in 2005 based in Barcelona. Their goal was to produce high-quality leather shoes while working closely with the craftsmen that created them. These craftsmen are from the North East of Brazil where the heritage of shoe making has been passed down over generations. “Caboclo is about empowering, pride, dignity and hope, values that we believe feeds the cycle of construction and promotion of regional cultures”.
All of Oliver Cabell’s shoes are handmade using the traditional method of shoe making paired with the latest technology. The prices are kept as low to production cost as possible so that they are accessible to everyone. The designer Scott Gabrielson left his job at a non-profit to start his own business. He had no experience in fashion, retail or even start up business experience. However, by pairing his passion for his new project and attention to detail he launched his quality products successfully.
If you haven’t heard of Triarchy you are either living under a rock or not actually that into ethical fashion. They are one of the most well known sustainable denim brands around. They have been recognised because of their unique technique of reusing water when dying their jeans. Read here for more detail about how wearing sustainable denim positively impacts the environment. “Triarchy’s women’s denim is made using Tencel Cotton blend, which is a processed wood fibre made from the eucalyptus tree. Not only is the energy used to grow, produce and manufacture Tencel 100% renewable, it also uses 85% less water than cotton to grow and process”.