ABOUT ARKET is a modern-day market offering essential products for men, women, children and the home. ARKET’s mission is to democratise quality through widely accessible, well-made, durable products, designed to be used and loved for a long time. NAMEA nod to our Nordic heritage, ARKET means ‘sheet of paper’ in Swedish. It combines concepts that were often returned to while developing the brand: archive, archetypes and the market. ARCHIVE A common thread in both a metaphorical and physical sense. From an expression of the long-lasting nature of our collection, to an extensive and easily accessible library of vintage sample research, to the name given to the shelving system developed in-house, the notion of the archive is ARKET’s central theme. ARKET ID The simplest expression of the archive is the ARKET id, a unique 9-digit code given to and shown with each product. A system created to make it easy for customers to find and re-find products both in physical and digital stores, and a tool for our archive – a way to record and preserve our products.
PRODUCTIONThe starting point in each production is defining the quality we want to reach, and building on the strengths of each production market. Value for money will be achieved through economies of scale, with the use of initiatives such as the yarn projects and, above all, by establishing styles that endure. The result will be a seasonless production flow, lower development costs, and the ability to refine over time. Most importantly, it helps achieve strong, long-term relationships with suppliers, working together towards the same goal.
RESEARCH & DEVELOPMENT To attempt to make products with a longer life, we invest time in their development. This can be in the form of studying vintage garments and source material to identify the archetypal qualities of a particular style or print, the development of custom yarns and fabrics by our in- house knitwear technician, or long-term collaborations with experts such as Japanese outerwear fabric suppliers or Italian suiting mills. SUSTAINABILITY Besides being a consequence of a focus on the long-lasting in design and production, sustainability has been a primary consideration in developing the ARKET brand and naturally incorporated in all processes, from the choice of suppliers and materials to informing customers about how to care for their products to prolong their lifespan.