Category Archives: Fashion insights | Modafirma

Read fashion insights directly from our blog ModaEdit at Modafirma online.

Sustainable fashion banner

WHAT IS SUSTAINABLE FASHION?

Sustainable Fashion Made Simple: A Step-by-Step Guide Sustainable Fashion. Is this just another new term that people use in the fashion world to sound woke, socially conscious and concerned or is it the real deal? Perhaps a better question is: ...
independent fashion brands

10 Independent Fashion Brands You Have To Know About

Are you a sheep or a shepherd? Fast fashion has always taken the world by storm. We are human after all; always drawn towards the lower price. However, fashion is a way for us to express ourselves everyday. Who wants ...
sustainable denim

Sustainable Denim, What’s it all About?

Denim. One of the most versatile and favourite pieces of clothing in everyone’s wardrobe. You can dress them up or down, find them in every type of style and there is always a guaranteed new trend with them every season. However, an article in British ...
sustainble

Sarvin X Modafirma – Sustainable Meets Luxury

Sarvin's latest collection was a result of months of researching and travelling; back and forth to Turkey, before developing a relationship with a company which makes our vegan fabrics. Following that, we had to find the right manufacturer who shares ...
street style

Street Style Basics Every Girl Should Own

London street style is unique and a style you won't find anywhere else. True Londoners wear whatever they want and know that no one will even think twice. This cosmopolitan hub contributes style inspiration from those around you, the architecture ...
fashion rules

10 Essential Fashion Rules to Being a Stylish Woman

1. It isn’t what you wear but how you wear it Confidence is key when it comes to following, or breaking, fashion rules. It is a quality that most successful influencers, stylists and bloggers have because they can “make it ...
fashion trends

The Top 5 Fashion Trends for AW18

We all are due for a wardrobe change. Now that all fashion weeks are over we have been left with endless fashion trends to use for inspiration in our autumn/winter wardrobe. Our favourite bloggers, models, editors and stylists graced the ...
london fashion week -models

8 Things To Be Excited About For SS19 London Fashion Week

London Fashion Week transforms the city every season with innovative collaborations, independent fashion brands, new collection launches and crazy-creative art pop ups. With the endless list of events and after parties, it can be tricky to know what exactly to ...
ethical fashion-mara

Ethical Fashion Meets Couture – High End Brands Joining The Movement

With the growing popularity of ethical fashion and consumer awareness, we can see luxury fashion giants slowly starting to show more social and corporate responsibility and joining the movement as well. Although it can take years (or even decades) for bigger ...
Oliver Cabell founder

Brand Focus – Oliver Cabell

Oliver Cabell, the fully sustainable luxury footwear brand has a truly amazing success story: the founder, Scott Gabrielson left his job in finance to establish Oliver Cabell, experiment with the finest minimalist designs and start a company that puts ethical, ...
Style Ignite x Modafirma Interview

Style Ignite x Modafirma Interview

Started in 2016, Style Ignite is a blog all about fashion, beauty and lifestyle, founded by sisters Jane and Ruth Flanagan. Besides their minimalist and gorgeous sense of style, they also have professional experience in fashion - while Jane is ...
Burning £28.6 million worth of luxury goods Burberry knows it has serious waste issues – so what happens next?

Burning £28.6 million worth of luxury goods Burberry knows it has serious waste issues – so what happens next?

By now, we’ve all seen the news breaking about Burberry destroying tens of millions of pounds worth of stock to “preserve their exclusivity”. Whether what Burberry has done is an issue or not is not a relevant question, as we ...